Amul raises milk rates by up to Rs 4 per litre across India from November 12

Consumers will have to pay more for milk as leading dairy brands Amul and Mother Dairy have announced a price hike of Rs 2-4 per litre, effective November 12, 2026. The companies have cited rising input and operational costs, including fodder, cattle feed, packaging and transportation, behind the increase.

The Gujarat Co-operative Milk Marketing Federation (GCMMF), which markets dairy products under the Amul brand, said prices of fresh pouch milk had been increased by 4-5 per cent across major variants and pack sizes nationwide.

Amul's largest-selling Amul Taaza toned milk will cost Rs 2 more per litre, while Amul Gold milk will see a price increase of Rs 4 per litre. This is the cooperative's second milk price hike this year, following an earlier revision in May.

"The price of our largest-selling Amul Taaza toned milk with 3 per cent milk fat has been increased by only Rs 2 per litre (3.3 per cent increase) and Amul Gold Milk with 6 per cent milk fat by Rs 4 per litre (5.5 per cent rise)," GCMMF said in a statement.

Mother Dairy has also announced a similar increase of Rs 2-4 per litre across its liquid milk variants from November 12.

Explaining the decision, the company said uneven monsoon conditions in several parts of the country had affected fodder availability, pushing green and dry fodder prices up by as much as 20 per cent. Cattle feed prices have also risen by around 10 per cent over the past year, adding to milk production costs for dairy farmers.

"Mother Dairy is revising the consumer prices of its liquid milk variants in the range of Rs. 2 - 4 per litre, effective November 12, 2026," the company said.

A Mother Dairy spokesperson further pointed to rising packaging, transportation and other operational expenses, which have increased by up to 25 per cent amid persistent inflationary pressures.

"Additionally, persistent inflationary pressures have driven up packaging, transportation and other operational costs by up to 25 per cent. This sustained increase in input and operational costs has necessitated the present revision in consumer milk prices," the spokesperson said.

The company added that the increase in fodder and cattle feed costs had placed an additional burden on dairy farmers, making the price revision necessary.

(With IANS inputs)